Our Team

After two decades in higher education marketing — including nearly a decade as a Cabinet-level chief marketing officer — Jaime Hunt launched Solve Higher Ed Marketing in 2024 to help institutions sharpen their brands, strengthen their storytelling and lead with greater empathy.

Jaime began her career in print journalism in 1997 before moving into higher ed marcom in 2004. Since then, she has worked across nearly every facet of the field, including media relations, brand strategy, enrollment marketing, crisis communications, digital storytelling, government relations and public radio.

From 2015 to 2024, Jaime served as vice president/chief marketing officer at Old Dominion University, Miami University and Winston-Salem State University. In 2026, she served as the interim chief marketing officer for Agnes Scott College. She previously held leadership roles at Radford University, the University of Wisconsin Oshkosh and Northwestern Health Sciences University. She is also a faculty member at West Virginia University, where she teaches higher education marketing and emerging media courses.

A visible leader in the field, Jaime has served on boards and volunteered with the American Marketing Association, the Public Relations Society of America and the Council for the Advancement and Support of Education. She is a frequent conference speaker and the recipient of more than 40 industry awards.

Jaime holds a bachelor’s degree in journalism from the University of Minnesota and a master’s degree in integrated marketing communications from West Virginia University. She is also an alumna of the Arizona State and Georgetown University Academy for Innovative Higher Education Leadership and holds a certificate in disruptive strategy from Harvard School of Business Online.