Crisis Comms Bootcamp

If there is one thing you can count on in higher ed, it's that you are going to be faced with a crisis.

Refresh and refine your crisis communication skills with our Crisis Communications Bootcamp.

The bootcamp is a six-hour training session for up to 25 people designed to enhance their readiness and response strategies.

Having successfully navigated complex crises from campus shootings to natural disasters, Jaime brings expertise and insights on best practices for crisis preparedness, effective response strategies and recovery considerations.

There is huge value in your entire team receiving training together!

Empower your communications team with the knowledge and skills to handle any crisis with confidence and efficiency. Join Jaime for a transformative experience that will bolster your team's capabilities and ensure you are well-prepared for any challenges that may arise.

Topics Covered

Best Practices: Learn from past crises to better prepare for future challenges, including issues surrounding freedom of speech and academic freedom.

Preparation Techniques: Gain tools and strategies to enhance your readiness.

Response Considerations: Understand the nuances of timely and effective crisis communication.

Recovery Strategies: Explore approaches to maintain trust and restore normalcy post-crisis.

Tabletop Exercise: Participate in two tabletop exercises designed to help you practice the skills you learned during the session.

Learning Outcomes

Enhance Crisis Response Competencies: Identify the key components of an effective crisis communication plan and gain the ability to swiftly and accurately assess a crisis situation to determine the appropriate communication strategy.

Develop Strategic Communication Skills: Learn to craft clear, concise and impactful messages tailored to various stakeholders during a crisis. Understand how to manage and adapt communication tone and style based on the evolving nature of the crisis and audience needs.

Implement Best Practices in Crisis Preparedness: Acquire techniques for proactive crisis preparation, including the development of response templates and the establishment of a crisis communication team.

Master the Recovery Phase: Understand the steps necessary to transition from crisis response to recovery. Learn strategies for rebuilding trust and restoring the institution’s image post-crisis.

Session Length: Six hours
Number of Participants: Up to 25
Total Investment: $9,000 (if virtual); $12,500 (in-person)

Need more?

Need even more help? Let's talk! I can also help you audit your current practices, build your crisis communication framework, offer 1:1 coaching, or provide ongoing quarterly training.

  • A comprehensive review and evaluation of your existing crisis communications materials and strategies, ensuring they meet the highest standards of efficacy and readiness.

  • A carefully crafted crisis communications framework that ensures you are prepared to manage both sudden crises and ongoing reputation issues.

    With everything from strategy development to tactical execution, the framework equips you to handle any crisis with confidence, preserving your integrity and public trust.

  • Experience personalized 1:1 coaching tailored to sharpen key skills and equip your team for diverse communication challenges. These sessions focus on areas from media engagement and social media strategies to executive communication finesse. Prepare to excel across all platforms and interactions.

  • Ongoing crisis communications support is available through flexible hourly packages or convenient retainer options, ensuring you have expert assistance whenever you need it.

Sign up now

Sessions are limited.